There are two primal emotions: love and fear; all other emotions are based on those two.
Compassion is a love-based emotion concerning a certain level of empathy for the sufferings or misfortunes of others. It is being deeply moved by others´ lives and their hurdles that you make an effort to do something about it. This is a gift that not many are blessed with; I have this gift.
This gift is what drives my motivation to build my brand, The Cocoa Company. Its purpose is to build brands and self-confidence; in its most general aspect. I will work to provide individuals with products and services to develop personally and through business endeavors.
Deeper into that, the training and ingredients I use in my product are specific to a certain audience with specific needs. Those who have not had access or privilege to resources should have had to begin with. I show deep compassion for them because I am them in many ways. I can relate to them in ways a corporate company could not or someone who has merely faced the challenges we have.
This skill has always been natural for me. I have always had the Blessing to be able to connect and understand others even without the same life experience. This gift of mine is something that was taken for granted for a long time from lack of appreciation. This lack of appreciation was mostly my own simply because I thought my gift was a curse. I would often find myself hurt after sharing my gift; over time, I realized it was only my responsibility to share my gift when I was called to, not questioning what people would do with it.
This huge shift in perspective and mentality was the foundation necessary to build the brand that I am building. Having this is important because it allows me to share the ability to balance using my gift without draining my energy. Showing up as I come and showing compassion to others allows free space to be vulnerable if sought.